studentKA

Graphic Design

Devan Brekke

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piece one

Totes Umbrella Ad Series

This project simulated being the art director in addition to being the graphic designer. I worked with a student in the photography program to create an ad series and social media outlet for Totes umbrellas. This brand already has a unique sense of humor, using a bright blue background and mannequins in their advertising. In keeping with that voice, I opted to use paper cutouts and well-known phrases to illustrate that their umbrellas are built to last. I concepted this project, built the cutouts, art directed the photoshoot, and composited the photographic elements in post.
piece two

Coloring Book Pages

These hand-drawn illustrations feature an exploration of line weight to create interesting, colorable spaces in a variety of styles. All illustrations were made as ink drawings which were then scanned into photoshop to be cleaned and repositioned as needed.
three

Pine Bread Co.

Pine Bread Co. is a fictitious bread retailer owned by husbands Mike and Eric Magnus, situated in the Highlandtown district of Baltimore, MD. Operating with a wood-fire oven, they make delicious bread that skips the use of preservatives and chemical junk. Acting as both client and creative, I fully branded and equipped this company with collateral I thought would be fitting for a bread retailer to have. This includes uniforms and packaging as well as an online presence to assist in attracting future customers via instagram. layout
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